FASHIONOMICS
The goal of the Fashionomics platform is to enable African women and youth designers to create and grow their businesses. The specific objectives of the platform are four-fold: (i) increase access to markets; (ii) increase access to finance; (iii) provide mentorship and networking opportunities; and (iv) develop the skills of the target group. The platform will, among other things, facilitate access to finance, not only by connecting designers with commercial banks and established investors but also by tapping into alternative financing channels, such as crowdfunding mechanisms, and linking them to angel and venture capital investors.
Content will allow organic traffic (unpaid traffic from search engines such as Google, Yahoo, AOL, etc.) to grow and maintain the position in the search engines for determined keywords. The platform will include content from:
• The administrators of the platform
• User-generatedcontentthroughblogsavailable
for entrepreneurs and companies.